When researching your keywords and topics that you are looking to create your online content with, that you will insert your target keywords and phrases into, it often comes up with the clients, should I use the singular or the plural of these keywords?

At this point the answer is very easy - Use both in carefully crafted and unique content. Dont assume that Google is smart enough to know what you where thinking and hoping to achieve when you created the content!

Let me give you the example, when I was recently looking to grow my business more in the Preston seo market, I had created and published my initial articles on the site and linked them to the content that I was using in this initial exploratory campaign. After a few weeks, it was evident that I was on the front page for "Seo consultants in Preston" with consultants in the plural, but could not be found anywhere for "Seo consultant Preston", Please view the pages below to see the results of what I mean. So when creating the online content after your research, it is important to check on the results to ensure that the results are what you expected or hoped for and if not that changes and updates can be made. This keyword / results checking process is very time consuming.

seo consultants Preston

 seo consultant Preston

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Address

Wild Fig Media
Halenook Barn, Clay Gap LaneOut Rawcliffe, LancashirePR3 6ST
Phone: +44 125 342 5813
SEO Consultant
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SEO and Social Media

In an ideal world, your seo strategies (part of your online strategy) should be clearly defined, even prior to building your website. Your website  strategy is an ongoing cost (money, time or both), Wild Fig Media can offer a range of options to create, enhance and maintain your social media and seo strategies. We are able to manage all your online content for a minimal cost. Contact us today to find out more.
 

Areas of Personal Service

Small Business SEO

 

Being a small business can difficult. Many businesses fail in their first year, and many more do not make it to the five-year mark. Even more established businesses can fail if they are unable to or refuse to adapt to changing times. Small Business Marketing is difficult and digital marketing, more so. The technical nature of SEO can make it one of the most difficult form of marketing your business. Organic listings build trust with local customers, and all the best business relationships are built on a foundation of trust.
 

Considering SEO

 

When considering SEO, then these are some of the things to consider when looking at your SEO. Ranking and Visibility, On-Site SEO, Links and Link Building, Local SEO, Keywords and Keyword Research, Crawling and Site Audits, GAP Analysis, Analytics and Reporting, Content Marketing, Social Media and Influencer Marketing, International SEO, Mobile SEO, Page Load Speed and AMP, Competitor Analysis.
 

Local SEO

 

More and more searchers are looking for local business and more importantly, they are doing this on mobile devices and smart devices like the Amazon Alexa and the Google Dot. Ensuring that your "Local SEO" elements are well configured, can help your business stand out in the search engine results or SERPs. This will ensure your local ranking factors like name, address and phone number (NAP) and customer reviews to rise in the organic results and even get featured in the carousel that places you prominently on page one. It is also important that you follow SEO best practices. We are Local to Preston and Blackpool.